This new "M&M" program is based on our StudentVoices, New York State certified "exemplary, research-based, promising practice"
consistently delivering lasting and measurable benefit. That certification from
www.sharingsuccess.org is shared with less that 1% of
all youth leadership-development & career education programs being funded in New York State. Thanks fot visiting.

"Music & Media - career coaching" is a brand new program
from the PlayItForwardPARTNERSHIP @ www.studentVoices.org
(the Play It Forward PARTNERSHIP was formerly musicians-united.com, establishedin 1998)

Thank you to the BUFFALO MUSIC HALL OF FAME for making this great new project possible!

Music & Media - career coaching

PROGRAM GOAL:
Increase student dedication to education & professional career development.

PARTICIPANT OUTCOMES / MEASURABLE OBJECTIVES:

01. Attend weekly lessons, occasional industry field trips, and bond with a team and career mentors.

02. Explore a range of careers in music, media and related professions.

03. Learn & apply new skills in the design and delivery of a final project & community event.

04. Draft a basic career education plan.

PARTICIPANTS ARE 15 – high school students participating after-school.

TRAINERS ARE a collective of music, media and education professionals, coordinated, NY State-certified “promising practice” in leadership & career development.

SERIES #1 SITE IS the Valley Center @ Valley Community Association, 93 Leddy Street, Buffalo, NY 14210

STRUCTURE & TIMELINE
20 - 90 minute weekly interactive, skill-building sessions mix upfront lesson, media & dialog PLUS visiting artist workshop.

JANUARY 5, 2010
FOR IMMEDIATE RELEASE

Greater Buffalo media professionals
to lead after-school career training

Buffalo, New York

Teens are most at risk of making poor choices between the weekday hours of 3-6 pm. In response, schools and youth centers have developed a variety of after-school programs, the best practices of which blend academics, recreation and socialization as productive ways to fill those less supervised hours.

Engaging kids is challenging when competing with the world of seductive media saturated with pop icons behaving badly. Programs need to be equally provocative, meaningful and push the creative edge.

Buffalo, New York is leading with a new model.

The newly organizedPlay it forward partnership”, described as  ‘A WNY collective of teaching artists & organizations empowering students with the love, lessons and legacy of careers in the creative arts’ has booked an impressive series of top talent to teach students about unique and emerging professions in the media industry, while stressing the value of post-high school education.

Beginning on January 13, the weekly, 20-session after school-program, Music & Media – career coaching, after-school (“M&M” program) will work with a team of 15 high school students attending The Valley Center in South Buffalo.

 The new program has the attention of education leaders in Albany.

“The status-quo approaches to motivating students to learn and grow need to be replaced”, states Dr. Felicia Watson, Director of New York State’s 21st CCLC State-wide Technical Assistance Center that provides professional development to over 500 after-school sites in NYS, collectively funded by $120,000,000 each year.

“For years Bob James [of Student Voices] has been a source of pioneering new ‘best-practice' models of just how to move past the tired and old with something that is alive, real and student-centered. At the top of the new decade, this new media career coaching program seems perfectly perched to serve both our kids and organizations - a creative community-wide approach!”

The Buffalo Music Hall of Fame will also coordinate the growing partnership which includes, the Arts Council of Buffalo, the MINE group from GCR Audio (Music Industry Network Events), Squeaky Wheel, Linda Appleby’s Buffalo Select Chorus, Buffalo’s Business First, many of the “tunes4food” musicians, local media businesses and several others.

“Performers make great teachers”, states Anthony Casuccio, Vice President of the Hall of Fame. “This is a perfect opportunity for the talent and life stories of our inductees to inspire and inform kids about careers options in the arts industry.”

Working artists set to share their career stories and perform for the students include guitarist, Doug Yeomans; band leader, Joyce Wilson Nixon; Free Henry!, Lee Ron Zydeco, Nelson Starr, Tim O’Shei, Managing Editor from Business First, filmmaker Jax Deluca, and songwriter, Grace Stumberg.

Designing the project with local talent and resources helps control costs, keeping the program affordable and expandable to additional sites.

 “The Valley Center is proud to be the first site for this – like a private concert series. Kids are excited”, states Brian Pilarski, youth director at the Valley Community Association. “It will be great to watch this evolve.”

The “M&M” idea grew out of the 2 recent “tunes4foodFood Bank of Western New York benefit events that united students and veteran artists in a community service setting – raising over 14,000 pounds of food. James, who is a state-certified student leadership trainer, organized that collaboration as a next step in an 11-year effort that started with a “musicians-united” safe school benefit & awareness raising CD. Entitled, “War is Over”, the CD was released on April 9, 1999, 2 weeks before the Columbine High School tragedy captured the nation’s attention.

The new program’s first series will wrap on June 9th, with a large event open to the community.

www.playitforwardpartnership.org                     www.tunes4food.org

http://nyscenterforschoolsafety.org                    www.thevalleycenter.com

artist WORKSHOP guidelines

Welcome to our team of teaching artists bringing after-school workshops to Greater Buffalo high school students.

Our Goal is to both inspire and inform youth about the professional living careers in and around music & media industries – directing them toward college or other post-high school career skills education.

Your artist workshop will run approximately 50 minutes in length, and follow a 40 minute interactive lesson given by one of our LEAD TRAINERS (Anthony, Linda or Bob). Feel free to follow the suggested agenda or to sequence your workshop to fit your personal story. Audience engagement is key. Covering these basic points will help us reach our required educational objectives.

 Suggested ARTIST workshop AGENDA:

INTRODUCTION {5 minutes} & OPENING SHORT SONG or VIDEO

TELL YOUR STORY 10-15 min.}

• Demo what you do now; tell why and how got you started; where you are now and going next.

• what were key steps + PEOPLE + education that helped along the way;
who inspired you at the start & who inspires you now;

• what were lessons you learned along the way about art, goals, business & life.

SHOW YOUR STUFF {10-15 min.}

• Play a few songs live or show a short film & tell their stories. SHOW THE STUDENTS ABOUT THE MECHANICS of your art – songwriting, performing, producing, screenwriting, filming & post-production, photography +++ client and business management.

Q & A {10 min.}

The students will have questions based on their training. Make sure to cover the role of education in career development.

PRODUCT DISTRIBUTION {5 min.)

Giving CDs or samples is great and our budget  can cover costs of $2. per unit if needed.

THIS AFTER-SCHOOL PROGRAM IS NEW but based on an educational model, certified "quality" by NYS + decades of shared history of our presenters. We expect lots of interest from ARTISTS READY TO PRESENT. So… please be patient in our getting back to you with questions, details & a booking. Thanx, bobjames1@aol.com 

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